Accession Number: | 0001209191-15-062732 |
Date: | 2015-07-24 |
Issuer: | EVERYDAY HEALTH, INC. (EVDY) |
Original Submission Date: |
REVOLUTION WF HOLDINGS LLC
1717 RHODE ISLAND AVENUE, NW, 10TH FL.
WASHINGTON, DC 20036
CASE STEPHEN M
C/O REVOLUTION WF HOLDINGS LLC
1717 RHODE ISLAND AVENUE, 10TH FLOOR
WASHINGTON, DC 20036
REVOLUTION LLC
C/O REVOLUTION WF HOLDINGS LLC
1717 RHODE ISLAND AVENUE NW, 10TH FLOOR
WASHINGTON, DC 20036
REVOLUTION MANAGEMENT CO LLC
C/O REVOLUTION WF HOLDINGS LLC
1717 RHODE ISLAND AVENUE NW, 10TH FLOOR
WASHINGTON, DC 20036
STEPHEN M CASE REVOCABLE TRUST
C/O REVOLUTION WF HOLDINGS LLC
1717 RHODE ISLAND AVENUE NW, 10TH FLOOR
WASHINGTON, DC 20036
Title of Security | Transaction Date | 2a. Deemed Execution Date | Transaction Code | Shares | Acquired or Disposed | Price per share | 5. Amount of Securities Beneficially Owned Following Reported Transaction | 6. Ownership Form Direct or Indirect | Nature of Indirect Ownership |
---|---|---|---|---|---|---|---|---|---|
COMMON STOCK | 2015-07-24 | S | 11,400 | d | $12.51 | 3,194,653 | indirect | f3 |
Title of Derivative Security | Conversion or Exercise Price of Derivative Security | Transaction Date | Deemed Execution Date | Transaction Code | Number of Derivative Securities Acquired (A) or Disposed of (D) | Date Exercisable | Expiration Date | Title and Amount of Securities Underlying Derivative Security | Price of Derivative Security | Number of derivative Securities Beneficially Owned Following Reported Transaction(s) | Ownership Form: Direct (D) or Indirect (I) | Nature of Indirect Beneficial Ownership |
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ID | footnote |
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f1 | this sale was effected pursuant to a rule 10b5-1 trading plan adopted by revolution wf holdings llc ("revolution wf") effective as of june 5, 2015. |
f2 | the price reported in column 4 is a weighted average price. these shares were sold in several transactions at prices ranging from $12.50 - $12.545, inclusive. the reporting persons undertake to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in footnote (2) to this form 4. |
f3 | revolution wf is the holder of the issuer's securities. revolution management company llc ("management") wholly-owns revolution wf. revolution llc wholly-owns management and the stephen m. case revocable trust (the "trust") owns a majority in interest of revolution llc. stephen m. case is the sole trustee of the trust and may be deemed to have the power to vote and dispose of the shares held by revolution wf. each of the reporting persons disclaims beneficial ownership of the shares owned by revolution wf except to the extent of his or its respective pecuniary interest therein. |