Form Type: 4

SEC EDGAR Link
Accession Number:0001209191-19-038230
Date:2019-06-18
Issuer: TRADE DESK, INC. (TTD)
Original Submission Date:

Reporting Person:

PICKLES DAVID RANDALL
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET VENTURA, CA 93001

Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
Title of SecurityTransaction Date2a. Deemed Execution Date Transaction CodeSharesAcquired or DisposedPrice per share 5. Amount of Securities Beneficially Owned Following Reported Transaction 6. Ownership Form Direct or IndirectNature of Indirect Ownership
CLASS A COMMON STOCK 2019-06-18 C 10,000 a $0.00 60,123 direct
CLASS A COMMON STOCK 2019-06-18 S 3,304 d $245.13 56,819 direct
CLASS A COMMON STOCK 2019-06-18 S 582 d $246.22 56,237 direct
CLASS A COMMON STOCK 2019-06-18 S 2,280 d $247.39 53,957 direct
CLASS A COMMON STOCK 2019-06-18 S 410 d $248.11 53,547 direct
CLASS A COMMON STOCK 2019-06-18 S 1,000 d $249.36 52,547 direct
CLASS A COMMON STOCK 2019-06-18 S 1,100 d $250.22 51,447 direct
CLASS A COMMON STOCK 2019-06-18 S 524 d $251.60 50,923 direct
CLASS A COMMON STOCK 2019-06-18 S 500 d $252.41 50,423 direct
CLASS A COMMON STOCK 2019-06-18 S 200 d $253.38 50,223 direct
CLASS A COMMON STOCK 2019-06-18 S 100 d $254.15 50,123 direct
Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, convertible securities
Title of Derivative Security Conversion or Exercise Price of Derivative Security Transaction Date Deemed Execution Date Transaction Code Number of Derivative Securities Acquired (A) or Disposed of (D) Date ExercisableExpiration Date Title and Amount of Securities Underlying Derivative Security Price of Derivative Security Number of derivative Securities Beneficially Owned Following Reported Transaction(s) Ownership Form: Direct (D) or Indirect (I) Nature of Indirect Beneficial Ownership
CLASS B COMMON STOCK 0.0 2019-06-18 deemed execution date C 10,000 (d) class a common stock 10,000 $0.00 112,883 direct
Footnotes
IDfootnote
f1 the sales reported in this form 4 were effected pursuant to a 10b5-1 trading plan adopted by the reporting person in accordance with rule 10b5-1 of the securities exchange act of 1934, as amended.
f2 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $244.73 to $245.59, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f3 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $245.79 to $246.71, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f4 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $246.80 to $247.77, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f5 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $247.85 to $248.79, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f6 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $248.86 to $249.84, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f7 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $249.86 to $250.64, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f8 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $251.02 to $251.97, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f9 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $252.13 to $253.05, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f10 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $253.14 to $253.62, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f11 each share of class b common stock has no expiration date and is convertible for no additional consideration into one (1) share of class a common stock at the option of the holder thereof at any time and upon certain other circumstances.
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