Form Type: 4

SEC EDGAR Link
Accession Number:0001209191-19-044692
Date:2019-08-01
Issuer: TRADE DESK, INC. (TTD)
Original Submission Date:

Reporting Person:

VOBEJDA SUSAN
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT ST. VENTURA, CA 93001

Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
Title of SecurityTransaction Date2a. Deemed Execution Date Transaction CodeSharesAcquired or DisposedPrice per share 5. Amount of Securities Beneficially Owned Following Reported Transaction 6. Ownership Form Direct or IndirectNature of Indirect Ownership
CLASS A COMMON STOCK 2019-08-01 M 875 a $48.00 37,704 direct
CLASS A COMMON STOCK 2019-08-01 S 875 d $264.39 36,829 direct
CLASS A COMMON STOCK 2019-08-01 M 365 a $142.45 37,194 direct
CLASS A COMMON STOCK 2019-08-01 S 365 d $264.39 36,829 direct
Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, convertible securities
Title of Derivative Security Conversion or Exercise Price of Derivative Security Transaction Date Deemed Execution Date Transaction Code Number of Derivative Securities Acquired (A) or Disposed of (D) Date ExercisableExpiration Date Title and Amount of Securities Underlying Derivative Security Price of Derivative Security Number of derivative Securities Beneficially Owned Following Reported Transaction(s) Ownership Form: Direct (D) or Indirect (I) Nature of Indirect Beneficial Ownership
EMPLOYEE STOCK OPTION (RIGHT TO BUY) 48.0 2019-08-01 deemed execution date M 875 (d) 2027-12-01 class a common stock 875 $48.00 24,512 direct
EMPLOYEE STOCK OPTION (RIGHT TO BUY) 142.45 2019-08-01 deemed execution date M 365 (d) 2028-12-01 class a common stock 365 $142.45 15,710 direct
Footnotes
IDfootnote
f1 the sales reported in this form 4 were effected pursuant to a 10b5-1 trading plan adopted by the reporting person in accordance with rule 10b5-1 of the securities exchange act of 1934, as amended.
f2 the option was granted on december 1, 2017, the vesting commencement date ("vcd"). one forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the vcd, subject to continued employment with the issuer through the applicable vesting dates.
f3 the option was granted on december 1, 2018, the vcd. one forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the vcd, subject to continued employment with the issuer through the applicable vesting dates.
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