Form Type: 4

SEC EDGAR Link
Acccession Number:0001209191-19-045983
Date:2019-08-12
Issuer: TRADE DESK, INC. (TTD)
Original Submission Date:

Reporting Person:

GREEN JEFFREY TERRY
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET VENTURA, CA 93001

Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
Title of SecurityTransaction Date2a. Deemed Execution Date Transaction CodeSharesAcquired or DisposedPrice per share 5. Amount of Securities Beneficially Owned Following Reported Transaction 6. Ownership Form Direct or IndirectNature of Indirect Ownership
CLASS A COMMON STOCK 2019-08-12 C 102,808 a $0.00 196,200 direct
CLASS A COMMON STOCK 2019-08-12 S 2,572 d $254.32 193,628 direct
CLASS A COMMON STOCK 2019-08-12 S 24,992 d $255.52 168,636 direct
CLASS A COMMON STOCK 2019-08-12 S 28,245 d $256.33 140,391 direct
CLASS A COMMON STOCK 2019-08-12 S 7,403 d $257.24 132,988 direct
CLASS A COMMON STOCK 2019-08-12 S 9,390 d $258.52 123,598 direct
CLASS A COMMON STOCK 2019-08-12 S 6,639 d $259.59 116,959 direct
CLASS A COMMON STOCK 2019-08-12 S 8,202 d $260.34 108,757 direct
CLASS A COMMON STOCK 2019-08-12 S 6,029 d $261.36 102,728 direct
CLASS A COMMON STOCK 2019-08-12 S 6,235 d $262.75 96,493 direct
CLASS A COMMON STOCK 2019-08-12 S 2,201 d $263.47 94,292 direct
CLASS A COMMON STOCK 2019-08-12 S 700 d $264.46 93,592 direct
CLASS A COMMON STOCK 2019-08-12 S 200 d $265.24 93,392 direct
CLASS A COMMON STOCK 2019-08-13 C 191,192 a $0.00 284,584 direct
CLASS A COMMON STOCK 2019-08-13 S 700 d $252.68 283,884 direct
CLASS A COMMON STOCK 2019-08-13 S 900 d $254.63 282,984 direct
CLASS A COMMON STOCK 2019-08-13 S 3,998 d $256.46 278,986 direct
CLASS A COMMON STOCK 2019-08-13 S 12,701 d $257.16 266,285 direct
CLASS A COMMON STOCK 2019-08-13 S 15,945 d $258.27 250,340 direct
CLASS A COMMON STOCK 2019-08-13 S 15,251 d $259.32 235,089 direct
CLASS A COMMON STOCK 2019-08-13 S 69,504 d $260.46 165,585 direct
CLASS A COMMON STOCK 2019-08-13 S 44,778 d $261.22 120,807 direct
CLASS A COMMON STOCK 2019-08-13 S 15,662 d $262.32 105,145 direct
CLASS A COMMON STOCK 2019-08-13 S 11,753 d $263.13 93,392 direct
Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, convertible securities
Title of Derivative Security Conversion or Exercise Price of Derivative Security Transaction Date Deemed Execution Date Transaction Code Number of Derivative Securities Acquired (A) or Disposed of (D) Date ExercisableExpiration Date Title and Amount of Securities Underlying Derivative Security Price of Derivative Security Number of derivative Securities Beneficially Owned Following Reported Transaction(s) Ownership Form: Direct (D) or Indirect (I) Nature of Indirect Beneficial Ownership
CLASS B COMMON STOCK 0.0 2019-08-12 deemed execution date C 102,808 (d) class a common stock 102,808 $0.00 4,285,689 direct
CLASS B COMMON STOCK 0.0 2019-08-13 deemed execution date C 191,192 (d) class a common stock 191,192 $0.00 4,094,497 direct
Footnotes
IDfootnote
f1 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $253.88 to $254.78, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f2 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $254.91 to $255.90, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f3 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $255.91 to $256.89, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f4 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $256.91 to $257.90, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f5 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $257.96 to $258.91, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f6 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $258.96 to $259.93, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f7 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $259.98 to $260.93, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f8 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $261.00 to $261.72, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f9 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $262.05 to $262.97, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f10 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $263.10 to $264.02, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f11 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $264.19 to $264.60, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f12 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $265.23 to $265.24, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f13 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $252.44 to $253.13, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f14 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $254.26 to $255.13, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f15 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $255.72 to $256.71, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f16 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $256.72 to $257.69, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f17 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $257.77 to $258.76, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f18 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $258.86 to $259.85, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f19 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $259.86 to $260.86, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f20 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $260.86 to $261.85, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f21 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $261.86 to $262.85, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f22 the price reported in column 4 is a weighted average price. these shares were sold in multiple transactions at prices ranging from $262.86 to $263.50, inclusive. the reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the securities and exchange commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
f23 each share of class b common stock has no expiration date and is convertible for no additional consideration into one (1) share of class a common stock at the option of the holder thereof at any time and upon certain other circumstances.

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